When it comes to ads, relevance plays a vital role. Google has provided many tools that help advertisers ensure that they are targeting the right people. They just have to evaluate the quality score & it’s components. Recently Google has launched seven new quality score reporting columns. The biggest highlight is that advertisers will now be able to access the historical quality score data. This data will be available via 4 new columns “Qual. Score (hist.),” “Landing page expert. (hist.),” “Ad relevance (hist.)” and “Exp. CTR (hist.) Keep in mind that they......
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Business Marketing, Local SEO, NEWS, Pay Per Click |
April 2, 2017
BING ADS WILL STOP SUPPORTING MONTHLY BUDGETS FROM 30TH APRIL
If you are still using monthly budgets for you Bing Ads campaigns, it is about time that you switch to the daily budgets, because if you don’t, Bing will do...
Business Marketing, Local SEO, NEWS, Pay Per Click |
April 2, 2017
ADWORDS MIGHT EXTEND THE TEXT AD DESCRIPTION LIMIT
GOOGLE ADWORDS MIGHT EXTEND THE TEXT AD DESCRIPTION LIMIT FROM 80 TO 160 CHARACTERS Many times, it’s hard to convey your message in just 80 characters. It’s a humongous task...
Business Marketing, Local SEO, NEWS, Pay Per Click |
March 2, 2017
“CONVERTED CLICKS” REPLACED WITH “CONVERSIONS”
GOOGLE HAS REPLACED “CONVERTED CLICKS” WITH “CONVERSIONS”. The converted clicks were the old metric that counted the number of clicks that lead to one or more conversions. From last 15...
SEO Techniques |
February 22, 2017
The Best SEO Techniques To Get Higher Rankings?
What Are The Best SEO Techniques To Get Higher Rankings? The reality of the matter is that nobody can give you ensure that your website will be first in Google...
Business Marketing, NEWS, Pay Per Click, SEO Techniques |
January 2, 2017
2016 PAY PER CLICK FLASHBACKS
2016 PAY PER CLICK FLASHBACKS: THE BIG CHANGES THAT ARE GOING TO IMPACT US IN 2017. So here we are in 2017, all excited & little nervous about the Pay...